Since joining us in April 2007, William has played a key role in building and growing the digital capabilities at Saatchi & Saatchi Wellness. He has helped transform the agency from one that focused on traditional advertising into a holistic marketing agency with deep CRM and digital credentials.

Having spent his entire career in the interactive space, William draws upon his experience to offer strategic direction and insights across all digital channels, including Web, search, display, mobile, and social media. He works closely with his client partners at sanofi-aventis, Chattem, Abbott, Merial, Merck, and Nestlé to help them leverage digital marketing for competitive advantage. Follow him at twitter.com/wmartino.